ABOUT THE BRAND
Pretty Little Marketer is an online community for people in social media marketing. With over 700,000 followers across social media and a membership of 600+ marketers, Pretty Little Marketer's mission is to make social media simple and feel a lot less lonely.
THE VISION
The vision for our project together was very clear: to build a world around Pretty Little Marketer's community. Their new branding needed to reflect their personality and new positioning while being flexible enough to grow alongside them.
THE NAKOA SOLUTION
Our main focus with Pretty Little Marketer was their community. We wanted to create a brand identity that reflected their goals and values while keeping the founder Sophie's personality sprinkled throughout. Inspired by nostalgic creative hobbies, we designed a recognisable logo system and brought together digital and editorial elements through a collection of social media assets, stickers, illustrations, image collages, textures and custom typography.
100%
DESIGNED WITH CREATIVITY.
50+
CUSTOM DESIGN ASSETS CREATED.
